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Parkchmura: Pioneering Smart Parking Solutions at Gdańsk Airport

In an era where digital convenience is paramount, the challenge of simplifying airport parking was embraced by GMI Software with the creation of Parkchmura.pl This web application represents a significant leap in how travelers at Tri-City airports in Gdansk, Rębiechowo, approach parking. The project was not merely about developing a functional tool but about reimagining the parking experience for the modern user, integrating seamless operation with intuitive design.

miko lehman
Miko Lehman
CEO @ GMI Software
23 February 2024 8 MIN OF READING

In an era where digital convenience is paramount, the challenge of simplifying airport parking was embraced by GMI Software with the creation of Parkchmura.pl This web application represents a significant leap in how travelers at Tri-City airports in Gdansk, Rębiechowo, approach parking. The project was not merely about developing a functional tool but about reimagining the parking experience for the modern user, integrating seamless operation with intuitive design.

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Brand Identity – Design Stage

Project Background

The client, a leading manager of airport parking lots in the Tri-City area, faced the challenge of modernizing their service to meet the evolving demands of tech-savvy travelers. The primary objective was clear: develop a web application that not only simplifies the parking reservation process but also aligns with the contemporary user’s expectation of accessibility and ease of use. The aim was to create a platform equally optimized for both mobile and desktop users, addressing the diverse needs of their customer base. This application was envisioned to serve as a bridge between technology and convenience, facilitating a hassle-free start to travelers’ journeys.

Approach and Implementation

Product Workshop

The initiation of the project with an intensive product workshop was a strategic decision, reflecting the importance of comprehensive workshops in the overall success of a project. During this phase, the team engaged in deep, collaborative discussions with the client, a step that was pivotal in shaping the project’s trajectory.

One of the key advantages of such a workshop is the opportunity it provides for thorough understanding and alignment. By delving into the client’s vision and requirements, the team could tailor their approach to precisely meet these expectations, ensuring that the final product resonated with both the client and the end-users. This deep dive into the client’s world was not just about understanding what they wanted but also why they wanted it, which is crucial for creating a product that truly delivers value.

Moreover, the workshop served as a dynamic think-tank, fostering a fertile ground for the generation of innovative ideas and strategies. In this environment, the team could freely brainstorm, bringing together diverse perspectives and expertise. This brainstorming was not limited to exploring the advantages of the proposed product but also included identifying potential disadvantages. Recognizing and understanding these disadvantages is essential, as it provides an opportunity to transform them into advantages or at least mitigate their impact.

Additionally, the workshop was instrumental in formulating a clear and actionable roadmap for the project. It’s one thing to have a vision; it’s another to translate that vision into a feasible plan. This roadmap served as a guiding light throughout the project, ensuring that every step taken was in the right direction.

Overall, the product workshop at the onset of the project was more than just a preliminary meeting; it was a comprehensive session that laid a solid foundation for the project. It combined creativity with technical acumen, setting the stage for a project that was well-conceived, strategically planned, and aligned with the client’s vision and user needs.

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Design Workshop – Discovery Phase

Design and Mockups

In the design phase of the project, a user-centric approach was paramount, highlighting the critical role design plays in business processes. The team, focusing on the end-user experience, ensured that the interface was not merely visually attractive but also intuitive and responsive. This approach to design is essential in business, as it directly impacts user engagement, satisfaction, and ultimately, customer retention.

A key element in this phase was the emphasis on simplicity and efficiency. By streamlining the reservation process to just a few clicks, the design not only improved the user experience but also demonstrated the power of design in making complex processes accessible and user-friendly. In the business world, such efficiency can lead to increased productivity and customer satisfaction, which are vital for success.

Mockups were instrumental during this phase, serving as both a visual and functional blueprint of the application. These mockups, through iterative refinement and incorporation of user feedback, evolved to enhance usability. This iterative design process is crucial in business, as it allows for flexibility and adaptability, ensuring that the final product resonates with the target audience and meets market demands.

The design team’s commitment to excellence was evident in every aspect of the application’s design, balancing aesthetics with functionality. They understood that in the competitive digital landscape, the design of a product could significantly influence its market success. An engaging and well-thought-out design can be a key differentiator, attracting and retaining customers.

Software Development

The development of the web application was a testament to GMI Software’s technical prowess. The developers focused on creating a platform that was robust yet flexible, capable of handling a high volume of transactions while providing a seamless user experience. The application was designed to be responsive, ensuring optimal performance across various devices and screen sizes. The development phase also involved integrating the application with existing systems for accounting, invoicing, and payments, adding layers of complexity to the project. This phase was marked by a series of rigorous testing and refinements, ensuring the application’s reliability and effectiveness.

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Competitor analysis – Discovery Phase

External Integration

Integrating the application with external systems was a critical aspect of the project. This integration was essential for automating various back-end processes like accounting, invoicing, and handling Parkchmura.pl. The challenge was to ensure these integrations were seamless and did not affect the user experience. The team worked meticulously to establish secure and efficient connections with these external systems, enhancing the functionality and convenience of the Parkchmura.pl platform.

Key Features of Parkchmura.pl

Parkchmura.pl stood out with its innovative features. The booking process was streamlined to a 3-4 step procedure, making it exceptionally user-friendly. Customers could easily select their arrival and departure dates, view available parking options and prices, and complete their reservation with just a few clicks. The reservation management feature allowed customers to modify or cancel their bookings, adding a layer of flexibility and control. The admin panel was another highlight, offering comprehensive management tools for parking lots, pricing, availability, and customer feedback. This panel was a powerful asset for the client, enabling efficient and effective management of the entire operation.

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Booking Management

Results and Impact

The launch of Parkchmura.pl was a resounding success. Within just two months, the first version of the software was released, and it quickly began to attract users and generate revenue. The immediate success of the application was a testament to the team’s hard work and dedication. The project not only met but exceeded expectations, setting a new standard in airport parking services. The ongoing optimization efforts, including AB testing and heatmap analysis, continue to enhance the user experience, ensuring that Parkchmura.pl remains at the forefront of digital parking solutions.

Future Roadmap

The future of Parkchmura.pl is shaped by a vision of growth and technological advancement. A significant milestone in this journey has been the successful implementation of Search Engine Optimization (SEO). This strategic move, executed by GMI Software’s team of diverse specialists, has already shown impressive results. Within just two months, the platform experienced a surge in organic traffic, attracting hundreds of new users. This achievement underscores the expertise of our team, comprising SEO experts, developers, and strategists, all united in their commitment to our clients’ success.

As we look forward, Parkchmura.pl is set to expand its reach by scaling the service to more cities. This expansion is not just about growing our user base; it’s about increasing our impact and making our services more accessible. The team at GMI Software is dedicated to the ongoing evolution of the platform. By embracing the latest technological advancements and valuing user feedback, we aim to continuously enhance the platform’s relevance and effectiveness in the dynamic digital landscape.

Our goal is twofold: to maintain the platform’s current success and to push the boundaries of what’s possible. We believe that the success of Parkchmura.pl is intrinsically linked to the success of our clients. Through a collaborative approach, where the expertise of our team meets the needs and aspirations of our users, we strive to create a service that not only meets expectations but exceeds them. In this journey, every step forward for Parkchmura.pl is a step forward for our clients, marking our shared path towards excellence in the digital world.

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Booking process with payment integration

Conclusion

The Parkchmura.pl project is a vivid example of how digital innovation can transform a service, making it more accessible, efficient, and user-friendly. GMI Software’s approach was holistic, considering every aspect of the user experience and operational efficiency. The success of Parkchmura.pl is not just in its technical achievement but in its ability to meet real-world needs with a digital solution.

Through Parkchmura.pl, we not only delivered a robust and intuitive parking reservation system but has also laid the groundwork for further growth. The application’s impact extends beyond immediate operational improvements; it signifies a step forward in how technology can be harnessed to enhance everyday experiences.